Marketing management : analysis planning, implementation and control.
Main Author: | |
---|---|
Format: | Book |
Published: |
Upper Saddle River, NJ:
Prentice Hall,
1997.
|
Edition: | 9th ed.. |
Subjects: |
LEADER | 00507cam a2200169 7i4500 | ||
---|---|---|---|
001 | 0000005815 | ||
005 | 19991025090000.0 | ||
002 | ##000007458 | ||
020 | 0 | 0 | |a 0-13-243510-1 |
090 | 0 | 0 | |a B 658.8 |b KOT |
100 | 1 | 0 | |a Kotleer |
245 | 1 | 0 | |a Marketing management : |b analysis planning, implementation and control. |
250 | 0 | 0 | |a 9th ed.. |
260 | 0 | 0 | |a Upper Saddle River, NJ: |b Prentice Hall, |c 1997. |
300 | 0 | 0 | |a 789 p.. |
650 | 0 | 0 | |a Marketing -- |x Management |
999 | |a 0000008872 |b Book |c Open shelf |e Business Information Centre |