Marketing management : analysis planning, implementation and control.
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Upper Saddle River, NJ:
Prentice Hall,
1997.
|
| Edition: | 9th ed.. |
| Subjects: |
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| 090 | 0 | 0 | |a B 658.8 |b KOT |
| 100 | 1 | 0 | |a Kotleer |
| 245 | 1 | 0 | |a Marketing management : |b analysis planning, implementation and control. |
| 250 | 0 | 0 | |a 9th ed.. |
| 260 | 0 | 0 | |a Upper Saddle River, NJ: |b Prentice Hall, |c 1997. |
| 300 | 0 | 0 | |a 789 p.. |
| 650 | 0 | 0 | |a Marketing -- |x Management |
| 999 | |a 0000008872 |b Book |c Open shelf |e Business Information Centre | ||


