Product innovation strategy pure and simple : how winning companies outpace their competitors.
Main Author: | |
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Format: | Book |
Published: |
New York:
McGraw Hill,
1995.
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Subjects: |
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020 | 0 | 0 | |a 0-07-053132-3 |
090 | 0 | 0 | |a B 658.575 |b ROB |
100 | 0 | 0 | |a Robert, Michel |
245 | 0 | 0 | |a Product innovation strategy pure and simple : |b how winning companies outpace their competitors. |
260 | 0 | 0 | |a New York: |b McGraw Hill, |c 1995. |
300 | 0 | 0 | |a 174 p.. |
500 | 0 | 0 | |a Includes index |
650 | 0 | 0 | |a New products -- |x Management |
999 | |a 0000006543 |b Book |c Open shelf |e Business Information Centre |