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Published 2013
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Table of Contents: “...Introduction -- Historical perspectives -- Origins of modern consumption : advertising, new goods...”
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by Gill, Leslie E.
Published 2013
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Published 2013
Subjects: “...Advertising Psychological aspects....”
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by Schudson, Michael.
Published 1993
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Published 1993
Subjects: “...Advertising United States History....”
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Published 2010
Format:
Table of Contents: “... in broadcast advertising / Darren W. Dahl -- Hear is the thing : auditory processing of novel nonword brand...”
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