Democratizing HIV Communication

Information and communication are the key assets within the global knowledge economy. Economic growth, market access, and the ability to manage risk correlate directly with the rapidity and breadth of information access and the availability of appr...

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Bibliographic Details
Main Author: Thomas Scalway
Language:English
Published: World Bank, Washington, DC 2012
Subjects:
AIR
HIV
Online Access:http://documents.worldbank.org/curated/en/2005/07/6206975/democratizing-hiv-communication
http://hdl.handle.net/10986/9659
Description
Summary:Information and communication are the key assets within the global knowledge economy. Economic growth, market access, and the ability to manage risk correlate directly with the rapidity and breadth of information access and the availability of appropriate communication channels. This article makes a start at showing how the media can democratize, illuminate and energize the response to the pandemic.