PERFORMANCE OF MICRO SMALL MEDIUM ENTERPRISES (MSMEs) IN SUPPORTING THE TOURISM SECTOR

This research is about measuring the performance of MSMEs with a balanced scorecard using four perspectives, financial perspective, customer perspective, internal business perspective, learning, and growth perspective. This study will distribute questionnaires to 100 samples of small and medium indu...

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Bibliographic Details
Main Authors: Rosalina, Erita, Wahyudin, Nanang
Format: PDF Document
Language:eng
Published: Fakultas Ekonomi, Universitas Bangka Belitung 2021
Subjects:
Online Access:https://ojs.ijbe-research.com/index.php/IJBE/article/view/371