PEMASARAN KEWIRAUSAHAAN DAN KINERJA USAHA MIKRO KECIL DAN MENENGAH

Small industry has a considerable role in the manufacturing sector in terms of the number of business units, the absorptive capacity of the workforce and supporting household income ladder. Distrust of the ability of micro, small and medium enterprises (UMKM) in the era of globalization, free-market...

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Bibliographic Details
Main Author: Andharini, Sri Nastiti
Format: PDF Document
Language:eng
Published: Faculty of Economics and Business, University of Muhammadiyah Malang 2015
Online Access:https://ejournal.umm.ac.id/index.php/jibe/article/view/2235