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|b D38 2012
|
| 082 |
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4 |
|a 658.8/34/08968073
|2 21
|
| 100 |
1 |
|
|a Davila, Arlene M.,
|d 1965-
|
| 245 |
1 |
0 |
|a Latinos, Inc.
|h [electronic resource] :
|b the marketing and making of a people /
|c Arlene Davila.
|
| 246 |
3 |
|
|a Latinos Incorporated
|
| 250 |
|
|
|a Updated ed.
|
| 260 |
|
|
|a Berkeley :
|b University of California Press,
|c c2012.
|
| 300 |
|
|
|a xxxvii, 289 p. :
|b ill.
|
| 504 |
|
|
|a Includes bibliographical references (p. 259-280) and index.
|
| 533 |
|
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Hispanic American consumers.
|
| 650 |
|
0 |
|a Market segmentation
|z United States.
|
| 650 |
|
0 |
|a Hispanic Americans
|x Ethnic identity.
|
| 655 |
|
4 |
|a Electronic books.
|
| 710 |
2 |
|
|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=999937
|z Click to View
|
