International advertising realities and myths /

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Jones, John Philip.
Format: Electronic eBook
Language:English
Published: Thousand Oaks, CA : Sage Publications, c2000.
Subjects:
Online Access:Click to View
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245 0 0 |a International advertising  |h [electronic resource] :  |b realities and myths /  |c edited by John Philip Jones. 
260 |a Thousand Oaks, CA :  |b Sage Publications,  |c c2000. 
300 |a 412 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Advertising. 
650 0 |a Advertising media planning. 
650 0 |a Comparative advertising. 
655 4 |a Electronic books. 
700 1 |a Jones, John Philip. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=996946  |z Click to View