The soul of design harnessing the power of plot to create extraordinary products /

Bibliographic Details
Main Author: Devin, Lee, 1938-
Corporate Author: ProQuest (Firm)
Other Authors: Austin, Robert D. 1962-
Format: Electronic eBook
Language:English
Published: Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2012.
Subjects:
Online Access:Click to View
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040 |a MiAaPQ  |c MiAaPQ  |d MiAaPQ 
050 4 |a TS171.4  |b .D497 2012 
100 1 |a Devin, Lee,  |d 1938- 
245 1 4 |a The soul of design  |h [electronic resource] :  |b harnessing the power of plot to create extraordinary products /  |c Lee Devin and Robert D. Austin. 
260 |a Stanford, California :  |b Stanford Business Books, an imprint of Stanford University Press,  |c 2012. 
300 |a xi, 176 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Product design. 
650 0 |a New products  |x Management. 
650 0 |a Product management. 
655 4 |a Electronic books. 
700 1 |a Austin, Robert D.  |q (Robert Daniel),  |d 1962- 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=994837  |z Click to View