Jugaad innovation think frugal, be flexible, generate breakthrough growth /
"A frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades--expensive R&D projects and highly-structured innovation...
| Main Author: | Radjou, Navi. |
|---|---|
| Corporate Author: | ProQuest (Firm) |
| Other Authors: | Prabhu, Jaideep C., Ahuja, Simone. |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
San Francisco :
Jossey-Bass,
2012.
|
| Edition: | 1st ed. |
| Subjects: | |
| Online Access: | Click to View |
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