Designing brand identity : an essential guide for the entire branding team /

Bibliographic Details
Main Author: Wheeler, Alina, (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey : Wiley, 2018.
Edition:Fifth edition.
Subjects:
Online Access:Click to View
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100 1 |a Wheeler, Alina,  |e author. 
245 1 0 |a Designing brand identity :  |b an essential guide for the entire branding team /  |c Alina Wheeler. 
250 |a Fifth edition. 
264 1 |a Hoboken, New Jersey :  |b Wiley,  |c 2018. 
264 4 |c 2018 
300 |a 1 online resource (339 pages) :  |b color illustrations, photographs 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Advertising  |x Brand name products. 
650 0 |a Brand name products. 
650 0 |a Branding (Marketing) 
650 0 |a Trademarks  |x Design. 
655 4 |a Electronic books. 
776 0 8 |i Print version:  |a Wheeler, Alina.  |t Designing brand identity : an essential guide for the entire branding team.  |b Fifth edition.  |d Hoboken, New Jersey : Wiley, c2018   |h xi, 324 pages   |z 9781118980828   |w 2017022067 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=7104518  |z Click to View