Geomarketing methods and strategies in special martketing /
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| Format: | Electronic eBook |
| Language: | English French |
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London : Newport Beach, Calif. :
ISTE Ltd. ; ISTE USA,
2006.
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| Edition: | 1st ed. |
| Series: | Geographical information systems series.
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| Online Access: | Click to View |
Table of Contents:
- pt. 1. Consumer behavior and geographic information
- pt. 2. Retail location and geographic information
- pt. 3. Marketing management and geographic information.