The marketing century how marketing drives business and shapes society : The Chartered Institute of Marketing /

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Kourdi, Jeremy.
Format: Electronic eBook
Language:English
Published: Chichester : Wiley, 2011.
Subjects:
Online Access:Click to View
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245 0 4 |a The marketing century  |h [electronic resource] :  |b how marketing drives business and shapes society : The Chartered Institute of Marketing /  |c edited by Jeremy Kourdi. 
260 |a Chichester :  |b Wiley,  |c 2011. 
300 |a 272 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
610 2 0 |a Chartered Institute of Marketing  |x History. 
650 0 |a Marketing  |x History. 
655 4 |a Electronic books. 
700 1 |a Kourdi, Jeremy. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=675210  |z Click to View