Digital Entrepreneurship : Impact on Business and Society.
Main Author: | |
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Other Authors: | , |
Format: | eBook |
Language: | English |
Published: |
Cham :
Springer International Publishing AG,
2020.
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Edition: | 1st ed. |
Series: | Future of Business and Finance Series
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Subjects: | |
Online Access: | Click to View |
Table of Contents:
- Intro
- Foreword
- Acknowledgements
- Introduction
- Bridging Theory and Practice. A Set of Practical Tools on Digital Entrepreneurship for Entrepreneurs and Scholars
- Contents
- Editors and Contributors
- Characteristics of Digital Entrepreneurs
- 1 Developing a Digital Entrepreneurial Mindset for Data-Driven, Cloud-Enabled, and Platform-Centric Business Activities: Practical Implications and the Impact on Society
- Abstract
- 1 Introduction
- 2 Conceptualising a Digital Entrepreneurial Mindset
- 2.1 What Does It Mean to Be Entrepreneurial?
- 2.2 How Is an Entrepreneurial Mindset Defined?
- 2.3 Putting It All Together: The Digital Entrepreneurial Mindset
- 2.3.1 Digital Entrepreneurial Mindsets for Data-Driven Business Activities
- 2.3.2 Digital Entrepreneurial Mindset for Cloud-Enabled Business Activities
- 2.3.3 Digital Entrepreneurial Mindset for Platform-Centric Business Activities
- 2.4 Practical Guide for Adopting the Digital Entrepreneurial Mindset
- 3 Digital Maturity Model
- 4 Examples from Practice/Case Studies
- 4.1 Domino's: Embracing Digital Technology to Differentiate in a Highly Competitive Market
- 4.2 Tesco: Building the Virtual Store for Non-ordinary Customers
- 4.3 Tate: Organising Digital Events with Live Streaming of Art Performances
- 5 Conclusion and Implications
- Acknowledgements
- References
- 2 Unleashing the Creativity of Entrepreneurs with Digital Technologies
- Abstract
- 1 Introduction
- 2 Conceptualising Creativity in Digital Business
- 2.1 Defining Creativity
- 2.2 The Importance of Creativity for Digital Entrepreneurship
- 2.3 Digital Technologies Supporting Creativity
- 2.4 Artificial Intelligence
- 2.5 Virtual Reality
- 2.6 Internet of Things
- 2.7 Supporting Creativity Through Digital Technologies
- 2.8 Digital Creativity Model
- 3 Examples from Practice/Case Studies.
- 3.1 Brandmark: Developing a Logo and Brand Using Artificial Intelligence Software with Brandmark
- 3.2 HOK: Empowering Creativity Through the Powerful Use of Virtual Reality as a Creative Tool for Architects and Designers
- 3.3 Scandit: Offering Computer Vision for the Modern Enterprise by the Internet of Things
- 4 Conclusion and Implications
- Acknowledgements
- References
- 3 Digital Entrepreneurship and Agile Methods-A Hackathon Case Study
- Abstract
- 1 Introduction: The Development of the Tourism Market
- 1.1 How Do Tourism Destinations in Germany deal with AI, Decentralised Data Structures and New Types of Interactions in the Web 3.0?
- 1.2 Open Data and Digital Content Architectures as an Opportunity in Tourism: The Example of the Destination Management Organisation Thüringer Tourismus GmbH (TTG)
- 2 Management Methods for Improving the Performance of Destination Management Organisations via the Hackathon
- 3 ThüCAThon: A Hackthon Case Study
- 4 Conclusion
- References
- Perspectives on Digital Business Models
- 4 Business Model Development and Validation in Digital Entrepreneurship
- Abstract
- 1 Introduction
- 2 (Theoretical) Background
- 2.1 Digital Business Models
- 2.2 Development Processes of Digital Business Models
- 3 Conceptual Model/Empirical Insights
- 3.1 Venture Pyramid to Iteratively Develop Digital Business Models
- 3.2 Identifying Minimum Viable Products for Digital Business Models
- 3.3 Case Studies
- 3.3.1 Electry: The Linkedin for Skilled Blue-Collar Workers
- 3.3.2 Acomodeo: Serviced Appartments for Corporate Travelers
- 4 Practical Implications for Digital Entrepreneurs
- References
- 5 Development and Validation of Platform Businesses in Digital Entrepreneurship
- Abstract
- 1 Introduction
- 2 Background
- 2.1 Platform Business Models
- 2.2 Developing and Validating a Venture Idea.
- 3 Conceptual Model and Empirical Insights
- 3.1 Venture Pyramid for Platform Business Models
- 3.2 Case Studies of Early-Stage Platform Startups
- 3.2.1 Anyyogi: The Yoga Community Platform
- 3.2.2 kawaloo: The Airbnb for Storage Space
- 3.2.3 LogCorp: The Uber for Courier Services
- 3.3 Approaches to Design Minimum Viable Platforms
- 4 Practical Implications for Digital Entrepreneurs
- References
- 6 Blockchain as an Approach for Secure Data Storage on Digital Consulting Platforms
- Abstract
- 1 The Relevance of Digital Consulting Platforms for Entrepreneurs Considering Blockchain Technology
- 2 Underlying Concepts: Data Security and Data Protection in Online Consulting and Blockchain Technology
- 2.1 Data Security and Data Protection
- 2.2 Foundations, Advantages and Disadvantages of Blockchain Technology
- 3 Blockchain Typology and Its Usage for Consulting Platforms
- 4 Case Studies: Telemedicine, Patientory and Medblock
- 4.1 Telemedicine-COVID-19-Pandemic
- 4.2 Patientory
- 4.3 Medblock
- 5 Conclusion
- References
- 7 AI-Enhanced Business Models for Digital Entrepreneurship
- Abstract
- 1 The Relevance of AI for Digital Entrepreneurs
- 2 Theoretical Background for Entrepreneurs
- 2.1 The Technological Aspect of AI
- 2.2 The (Current) Role of AI in Developing Business Models
- 2.3 Method of Investigation
- 3 Development of a Schema from Practice
- 4 Examples from Practice: Investigating Newcomers and Incumbent Enterprises
- 4.1 Illustrating a Newcomer: The Case of E-Bot7
- 4.2 Incumbents Innovation Through AI: Case Studies from Amazon
- 4.3 Incumbents Innovation Through AI: Case Studies from Uber
- 5 Implications for Practice
- 5.1 Differentiation of the Effects of Innovation
- 5.2 Derivation of the Dynamic Interaction and Resulting Strategies
- 6 Conclusion
- Appendix
- References.
- Settings/Contexts of Mobilising Digital Entrepreneurship
- 8 The Role of an Entrepreneurial Mindset in Digital Transformation-Case Study of the Estonian Business School
- Abstract
- 1 Introduction
- 2 Importance and Impact of Digitalisation
- 3 Opportunities and Threats of Digitalisation
- 4 Entrepreneurial Mindset for Digital Transformation
- 5 Case Study
- 5.1 Leading Digital Transformation at Estonian Business School
- 5.1.1 Digitalisation in the Higher Education Sector
- 5.2 Leading the Digital Transformation at Estonian Business School
- 5.2.1 Brief Introduction to Estonian Business School
- 5.3 Study Methodology
- 5.4 Digitalisation
- 5.5 Digitalisation in the University
- 5.6 Future of Learning and Teaching
- 5.7 Leading the Digital Transformation
- 5.8 Values and Mindset of the Digital Leader
- 6 Concluding Remarks
- References
- 9 Digital Creativity: Upgrading Creativity in Digital Business
- Abstract
- 1 Introduction
- 1.1 Digital Transformation and Creativity
- 2 Theoretical Background on Creativity and Digital Business
- 2.1 Creativity
- 2.2 Digital Business
- 2.3 Toward Digital Creativity
- 2.3.1 How Is Creativity Related to Digital Business Ideas?
- 2.3.2 How Can Organizations Develop and Strengthen Digital Creativity?
- 2.4 Critical Perspective on Digital Creativity
- 3 Conceptual Model
- 3.1 Digital Creativity Process
- 3.2 Boosting Creativity in Digital Businesses
- 4 Examples from Practice
- 5 Practical Implications
- References
- 10 Corporate Digital Entrepreneurship: Leveraging Industrial Internet of Things and Emerging Technologies
- Abstract
- 1 The Relevance of the Topic
- 2 Background
- 2.1 Corporate Digital Entrepreneurship/Intrapreneurship
- 2.2 Impact of Industrial IoT and Emerging Technologies
- 2.3 Elements of Digital Entrepreneurship
- 3 Conceptual Model/Empirical Findings.
- 3.1 Business Model Transformation
- 3.2 Operating Model Transformation
- 3.3 Cultural Transformation
- 3.4 Factors Affecting Corporate Digital Entrepreneurship
- 4 Examples from Practice/Case Studies from Practice
- 4.1 Rolls Royce-Power by the Hour
- 4.2 Siemens Healthineers Digital Ecosystem
- 4.3 GE Digital
- 5 Conclusion and Implications
- References
- 11 New Sources of Entrepreneurial Finance
- Abstract
- 1 Introduction
- 2 The New Alternatives for Entrepreneurial Finance
- 3 The Digital Alternatives: Online Alternative Finance
- 3.1 Crowdfunding
- 3.1.1 Equity, Reward, and Donation Crowdfunding
- 3.1.2 Peer-to-Peer Lending
- 3.1.3 Case Study: Jolla-The Power of the Crowd
- 3.2 Token Offerings
- 3.2.1 Initial Coin Offerings
- 3.2.2 Security Token Offerings
- 3.2.3 Case Study: Aspen Coin-The First Real Estate STO
- 4 Conclusion
- References
- 12 Digital Intrapreneurship: The Corporate Solution to a Rapid Digitalisation
- Abstract
- 1 Introduction
- 2 The Relevance of Intrapreneurship to Digital Business
- 2.1 Defining Intrapreneurship
- 2.2 Intrapreneurial Roles and Behaviour in Organisations
- 2.3 The Growth of Digital Transformation and Its Implications for Intrapreneurship
- 2.4 Putting It All Together: Digital Intrapreneurship
- 3 Digital Intrapreneurship Model
- 3.1 Sponsors: The Key Factor for Supporting Digital Intrapreneurs
- 3.2 Organisational Knowledge of Digital Technologies
- 3.3 Managing Digital Intrapreneurs: A Core Competency for Digital Innovation
- 3.4 A Culture Supporting Digital Intrapreneurship
- 4 Examples from Practice/Case Studies
- 5 Conclusion and Implications
- Acknowledgements
- References
- Global Environments and Digital Entrepreneurship
- 13 Pursuing International Opportunities in a Digitally Enabled World
- Abstract.
- 1 The Relevance of Digitalization to International Opportunity Pursuit.