Behavioural targeting an online analysis for efficient media planning? /
Main Author: | Klever, Alice. |
---|---|
Corporate Author: | ProQuest (Firm) |
Format: | Electronic eBook |
Language: | English |
Published: |
Hamburg [Germany] :
Diplomica Verlag,
2009.
|
Subjects: | |
Online Access: | Click to View |
Similar Items
-
How people buy online : the psychology behind consumer behaviour /
by: Gupta, Seema,
Published: (2021) -
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
by: Scott, David Meerman,
Published: (2017) -
The handbook of online and social media research tools and techniques for market researchers /
by: Poynter, Ray.
Published: (2010) -
Online consumer behavior theory and research in social media, advertising, and e-tail /
Published: (2012) -
The art of digital marketing : the definitive guide to creating strategic, targeted, and measurable online campaigns /
by: Dodson, Ian,
Published: (2016)