Cover Image

QR Code

Global advertising in a cultural context

Bibliographic Details
Main Author:	Milenkovic, Mirjana.
Corporate Author:	ProQuest (Firm)
Format:	Electronic eBook
Language:	English
Published:	Hamburg : Diplomica Verlag, 2009.
Subjects:	Advertising. Culture. Mass media and culture. Electronic books.
Online Access:	Click to View

Similar Items

The Routledge companion to advertising and promotional culture
Published: (2013)

International advertising realities and myths /
Published: (2000)

The new advertising : branding, content, and consumer relationships in the data-driven social media era /
Published: (2016)

Street-smart advertising how to win the battle of the buzz /
by: Berman, Margo, 1947-
Published: (2010)

Advertising as culture
Published: (2013)

Global advertising in a global culture /
by: Gould, Thomas H. P., 1953-
Published: (2016)

Advertising types, trends and controversies /
Published: (2012)

Global advertising, attitudes and audiences
by: Wilson, Tony, 1947-
Published: (2011)

The practice of advertising
Published: (2005)

Heroism as a global phenomenon in contemporary culture /
Published: (2019)

Advertising account planning a practical guide /
by: Kelley, Larry D., 1955-
Published: (2006)

The ultimate secrets of advertising
by: Jones, John Philip.
Published: (2002)

The business of advertising
by: Moran, Clarence.
Published: (2013)

Planning advertisements
by: Russell, Gilbert.
Published: (1935)

Advertising explained
by: Caton, Dennis.
Published: (1949)

How advertising works the role of research /
Published: (1998)

Underdog advertising proven principles to compete and win against the giants in any industry /
by: Flowers, Paul W.
Published: (2006)

Foundations of advertising theory & practice /
by: Chunawalla, S. A.
Published: (2008)

Effective advertising understanding when, how, and why advertising works /
by: Tellis, Gerard J., 1950-
Published: (2004)

Media between culture and commerce
Published: (2007)

Masters of advertising copy /
Published: (2015)

The economic implications of advertising
by: Firestone, O. J.
Published: (2013)

Advertising, sales and promotion management
by: Chunawalla, S. A.
Published: (2008)

Advertising by design : generating and designing creative ideas across media /
by: Landa, Robin,
Published: (2016)

Beyond advertising : creating value through all customer touchpoints /
by: Wind, Yoram,, et al.
Published: (2016)

Commercial advertising six lectures at the London school of economics and political science (University of London) /
by: Russell, Thomas.
Published: (2013)

First steps in advertising and sales promotion
by: Chunawalla, S. A.
Published: (2010)

Fables, fashions, and facts about advertising a study of 28 enduring myths /
by: Jones, John Philip.
Published: (2004)

Making capital from culture the corporate form of capitalist cultural production /
by: Ryan, Bill, 1946-
Published: (1992)

Z.E.R.O. : zero paid media as the new marketing model /
by: Jaffe, Joseph.
Published: (2014)

Advertising, the media and globalisation a world in motion /
by: Sinclair, John, 1944-
Published: (2012)

Making media work : cultures of management in the entertainment industries /
Published: (2014)

What's in a name? advertising and the concept of brands /
by: Jones, John Philip.
Published: (2003)

Media, erotics, and transnational Asia
Published: (2012)

Cultural citizenship cosmopolitanism, consumerism, and television in a neoliberal age /
by: Miller, Toby.
Published: (2007)

Persuasive signs the semiotics of advertising /
by: Beasley, Ron, 1945-
Published: (2002)

Selling themselves : the emergence of Canadian advertising /
by: Johnston, Russell,
Published: (2001)

Understanding the global TV format
by: Moran, Albert.
Published: (2006)

Corporations and cultural industries Time Warner, Bertelsmann, and News Corporation /
by: Fitzgerald, Scott W., 1973-
Published: (2012)

"Capitalist realism" in Africa : realities and myths in advertising /
by: Alozie, Emmanuel C.,
Published: (2014)