New marketing strategies evolving flexible processes to fit market circumstances /

Bibliographic Details
Main Author: Chaston, Ian.
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: London : Thousand Oaks, Calif. : Sage Publications, 1999.
Subjects:
Online Access:Click to View
Description
Physical Description:vii, 199 p. : ill.
Bibliography:Includes bibliographical references and index.
ISBN:9780857029591 (electronic bk.)