Description: Trends und Forschung Im Marketingmanagement /

Bibliographic Details
Main Authors:	Kurble, Peter, (Author), Lischka, Helena Maria, (Author)
Format:	eBook
Language:	German
Published:	Berlin ; Boston : De Gruyter Oldenbourg, [2018]
Subjects:	Marketing research. Electronic books.
Online Access:	Click to View

Description
Physical Description:	1 online resource (296 pages)
ISBN:	9783110526097