Interactive marketing revolution or rhetoric? /

Bibliographic Details
Main Author: Miles, Chris, 1967-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: New York : Routledge, 2010.
Series:Routledge interpretive marketing research series ; 12.
Subjects:
Online Access:Click to View
Description
Physical Description:242 p.
Bibliography:Includes bibliographical references and index.
ISBN:9780203852071 (electronic bk.)
0203852079 (electronic bk.)