Country of origin research revisited : seeking new methods and variables /

Bibliographic Details
Other Authors: Ko, Eunju, (Editor), Moon, Byeong-Joon, (Editor), Magnusson, Peter, (Editor)
Format: eBook
Language:English
Published: [Place of publication not identified] : Emerald Publishing Limited, 2017.
Series:International Marketing Review, Volume 34 Number 2
Subjects:
Online Access:Click to View
Description
Physical Description:1 online resource (193 pages).
Bibliography:Includes bibliographical references at the end of each chapters.
ISBN:9781787148581 (e-book)
ISSN:0265-1335 ;