Managing market relationships methodological and empirical insights /

Bibliographic Details
Main Author: Lindgreen, Adam.
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: Farnham, Surrey, England ; Burlington, VT : Gower Pub., c2008.
Subjects:
Online Access:Click to View
Description
Physical Description:xvi, 223 p. : ill.
Bibliography:Includes bibliographical references and index.