Strategic marketing management in Asia : case studies and lessons across industries /

Bibliographic Details
Other Authors: Andaleeb, Syed Saad, (Editor), Hasan, Khalid, (Editor)
Format: eBook
Language:English
Published: Bingley, England : Emerald Group Publishing Limited, 2017.
Subjects:
Online Access:Click to View
Description
Physical Description:1 online resource (589 pages) : illustrations (some color)
Bibliography:Includes bibliographical references.
ISBN:9781786357458 (e-book)