Mobile commerce : how it contrasts, challenges and enhances electronic commerce /
Do you know anyone who does not own a mobile device? Consumers use mobile devices not only for communicating but for shopping as well. Searching for product information, inquiring about services, comparing prices, and purchasing make up just some of the shopping functions done on mobile devices. How...
Main Author: | Swilley, Esther., (Author) |
---|---|
Format: | eBook |
Language: | English |
Published: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2016.
|
Edition: | First edition. |
Series: | Digital and social media marketing and advertising collection.
|
Subjects: | |
Online Access: | Click to View |
Similar Items
-
Techniques and Applications for Mobile Commerce Proceedings of TAMoCo 2009 /
Published: (2009) -
Text and beyond issues in the mobile marketplace /
Published: (2010) -
Techniques and applications for mobile commerce proceedings of TAMoCo 2008 /
Published: (2008) -
Electronic and mobile commerce law an analysis of trade, finance, media and cybercrime in the digital age /
Published: (2011) -
Le commerce mobile : construire une strategie commerciale adaptee aux nouveaux comportements d'achat /
by: Gutierrez, Rosa-Linda,
Published: (2017)