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|z 0754644162 (alk. paper)
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|z 9780754644163 (alk. paper)
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|a HF5548.32
|b .I46 2006
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| 082 |
0 |
4 |
|a 381/.142
|2 22
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| 245 |
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|a Impact of e-commerce on consumers and small firms
|h [electronic resource] /
|c edited by Salvatore Zappala and Colin Gray.
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| 260 |
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|a Aldershot, England ;
|a Burlington, VT :
|b Ashgate,
|c c2006.
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| 300 |
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|a xv, 264 p. :
|b ill.
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
0 |
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|a Introduction / Colin Gray and Salvatore Zappala -- Stage models of ICT adoption in small firms / Colin Gray -- Social influence and diffusion of innovations in education / Carlo Tomasetto and Felice Carugati -- Climate for innovation, attitudes to Internet and ICT adoption in small firms / Salvatore Zappala and Guido Sarchielli -- Changing leadership cultures in e-commerce service industry / Mikko J. Ruohonen -- E-business and small firms in London / Jane Tebbutt -- The value of Internet forums to small rural businesses / Robert Mochrie, Laura Galloway and David Deakins -- E-business and the work organization in craft enterprises / Sabine Wendt, Tatjana Grek and Lothar Lissner -- Internet marketing and the Portuguese marketplace / Rute Xavier and Francisco Costa Pereira -- E-marketing adoption in organizations / Abdel Monim Shaltoni -- World wide markets and the World Wide Web : problems and possibilities for small businesses / Heather Fulford -- Website usability : cognitive versus activity theory approaches / Elvis Mazzoni -- Consumption on the Internet / Laura Sartori -- Affective states, purchase intention and perceived risk in online shopping / Elfriede Penz and Erich M. Kirchler -- Risk perception in online shopping / Marco G. Mariani and Salvatore Zappala -- The fun side of the Internet / Daniele Scarpi -- Risk perception as a motivational barrier for online purchasing / Annamaria S. de Rosa, Elena Bocci and Sara Saurini -- Conclusions : common themes and future perspectives / Salvatore Zappala and Colin Gray.
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| 533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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| 650 |
|
0 |
|a Electronic commerce.
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| 650 |
|
0 |
|a Internet marketing.
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| 650 |
|
0 |
|a Small business
|x Computer networks.
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| 650 |
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|a Consumer behavior.
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| 655 |
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4 |
|a Electronic books.
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| 700 |
1 |
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|a Zappala, Salvatore.
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| 700 |
1 |
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|a Gray, Colin.
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| 710 |
2 |
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|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=429599
|z Click to View
|
