Rural marketing targeting the non-urban consumer /

Bibliographic Details
Main Author: Velayudhan, Sanal Kumar, 1955-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: Los Angeles ; London : Response, 2007.
Edition:2nd ed.
Subjects:
Online Access:Click to View
Description
Physical Description:249 p. : ill.
Bibliography:Includes bibliographical references (p. [242]-249).