Global advertising in a global culture /

Bibliographic Details
Main Author: Gould, Thomas H. P., 1953- (Author)
Format: eBook
Language:English
Published: Lanham, [Maryland] : Rowman & Littlefield, 2016.
Subjects:
Online Access:Click to View
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100 1 |a Gould, Thomas H. P.,  |d 1953-  |e author. 
245 1 0 |a Global advertising in a global culture /  |c Thomas H. P. Gould. 
264 1 |a Lanham, [Maryland] :  |b Rowman & Littlefield,  |c 2016. 
264 4 |c 2016 
300 |a 1 online resource (251 pages) 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
500 |a Includes index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Advertising  |x History. 
650 0 |a Internet advertising. 
650 0 |a Globalization  |x Social aspects. 
650 0 |a Culture and globalization. 
655 4 |a Electronic books. 
776 0 8 |i Print version:  |a Gould, Thomas H. P., 1953-  |t Global advertising in a global culture.  |d Lanham, [Maryland] : Rowman & Littlefield, c2016   |h approximately 251 pages   |z 9780810886438   |w 2015031862 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=4088472  |z Click to View