Contemporary thinking, topics and trends in international branding, part 1

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Melewar, T. C., Small, Joseann.
Format: Electronic eBook
Language:English
Published: Bradford : Emerald Group Press, c2007.
Series:International Marketing Review ; 24, no. 3
Subjects:
Online Access:Click to View