The role of information and communications technology in transforming marketing theory and practice

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Naude, Peter., Holland, Christopher P.
Format: Electronic eBook
Language:English
Published: [Bradford, England] : Emerald Group Pub., 2004.
Series:Journal of business & industrial marketing ; v. 19, no. 3.
Subjects:
Online Access:Click to View