Stakeholder thinking in marketing

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Polonsky, Michael Jay.
Format: Electronic eBook
Language:English
Published: Bradford, England : Emerald Group Publishing, c2005.
Series:European journal of marketing ; v.39, no. 9/10
Subjects:
Online Access:Click to View
Description
Physical Description:277 p.