Promotion of services

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Royne Stafford, Marla.
Format: Electronic eBook
Language:English
Published: Bradford, England : Emerald Group Publishing, c2002.
Series:Journal of services marketing ; v.16, no. 5
Subjects:
Online Access:Click to View
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300 |a 93 p. 
490 0 |a Journal of services marketing ;  |v v.16, no. 5 
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650 0 |a Marketing. 
650 0 |a Service industries. 
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