Customer-centric marketing : building relationships and creating advocates in the age of the consumer /

Bibliographic Details
Main Author: Cundari, Aldo, (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey : Wiley, 2015.
Subjects:
Online Access:Click to View
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100 1 |a Cundari, Aldo,  |e author. 
245 1 0 |a Customer-centric marketing :  |b building relationships and creating advocates in the age of the consumer /  |c Aldo Cundari. 
264 1 |a Hoboken, New Jersey :  |b Wiley,  |c 2015. 
264 4 |c 2015 
300 |a 1 online resource (173 pages) :  |b illustrations 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
500 |a Includes index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Relationship marketing. 
650 0 |a Customer relations. 
650 0 |a Marketing  |x Management. 
655 4 |a Electronic books. 
776 0 8 |i Print version:  |a Cundari, Aldo.  |t Customer-centric marketing : building relationships and creating advocates in the age of the consumer.  |d Hoboken, New Jersey : Wiley, c2015   |h xv, 154 pages   |z 9781119092896   |w 2015002783 
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856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=2038588  |z Click to View