Le cycle de vie des produits et les quatre phases-cles : quelles strategies supporter, a quel moment et pour quel produit? /

Bibliographic Details
Main Author: Makki, Layal, (Author)
Other Authors: Cadiat, Anne-Christine, (Contributor)
Format: eBook
Language:French
Published: [Place of publication not identified] : 50Minutes, [2015]
Series:Gestion & marketing. Numero 2.
Subjects:
Online Access:Click to View