Data mining techniques for marketing, sales, and customer relationship management /

Bibliographic Details
Main Author: Berry, Michael J. A.
Corporate Author: ProQuest (Firm)
Other Authors: Linoff, Gordon.
Format: Electronic eBook
Language:English
Published: Indianapolis, Ind. : Wiley Pub., c2004.
Edition:2nd ed.
Subjects:
Online Access:Click to View
Description
Item Description:Includes index.
Physical Description:xxv, 643 p. : ill.