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Doing business in emerging markets : roadmap for success /

Reflects the challenges and opportunities facing international businesses and professionals when operating in emerging markets, particularly in the wake of the financial crisis of 2008. This book is filled with valuable information and real-world facts and examples from across the globe. It covers a...

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Bibliographic Details
Main Authors: Goncalves, Marcus., (Author), Alves, Jose., (Author), Arcot, Rajabahadur V., (Author)
Format: eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition:First edition.
Series:2014 digital library.
Economics collection.
Subjects:
International business enterprises.
International trade.
Developing countries > Economic conditions.
emerging markets
FCPA
global corruption
global crime
international business,
international marketing research
Electronic books.
Online Access:Click to View
Table of Contents:
  • 1. Entering an emerging market
  • 2. The importance of market research and business intelligence
  • 3. Coping with political and economic risks
  • 4. FCPA: dealing with corruption and crime
  • 5. Coping with the global and emerging market crisis
  • About the authors
  • Advance quotes for doing business in emerging markets
  • Notes
  • References
  • Index.

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