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The handbook of mobile market research : tools and techniques for market researchers /

Bibliographic Details
Main Authors:	Poynter, Ray, (Author), Williams, Navin, 1972- (Author), York, Sue, 1968- (Author)
Format:	eBook
Language:	English
Published:	Chichester, England : Wiley, 2014.
Subjects:	Marketing research. Mobile commerce. Mobile communication systems. Electronic books.
Online Access:	Click to View

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