Zeithaml, V. A., Salas, J., Bitner, M. J., & Brown, S. W. (2014). Profiting from services and solutions: What product-centric firms need to know (First edition.). New York, New York (222 East 46th Street, New York, NY 10017): Business Expert Press.
Chicago Style CitationZeithaml, Valarie A.,, Jim. Salas, Mary Jo. Bitner, and Stephen Walter Brown. Profiting From Services and Solutions: What Product-centric Firms Need to Know. First edition. New York, New York (222 East 46th Street, New York, NY 10017): Business Expert Press, 2014.
MLA CitationZeithaml, Valarie A.,, Jim. Salas, Mary Jo. Bitner, and Stephen Walter Brown. Profiting From Services and Solutions: What Product-centric Firms Need to Know. First edition. New York, New York (222 East 46th Street, New York, NY 10017): Business Expert Press, 2014.