Management gurus and management fashions

Bibliographic Details
Main Author: Jackson, Brad, 1960-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: New York : Routledge, 2001.
Subjects:
Online Access:Click to View
Table of Contents:
  • 1. Introduction
  • 2. The management guru and management fashion phenomenon
  • 3. Dramatistic rhetorical criticism
  • 4. Michael Hammer, James Champy and the reengineering movement
  • 5. Stephen Covey and the effectiveness movement
  • 6. Peter Senge and the learning organization
  • 7. Discussion
  • 8. Conclusion.