Cover Image

The handbook of market intelligence : understand, compete and grow in global markets /

Bibliographic Details
Main Authors: Hedin, Hans, (Author), Hirvensalo, Irmeli, (Author), Vaarnas, Markko, (Author)
Format: eBook
Language:English
Published: West Sussex, England : John Wiley & Sons, 2011.
Edition:Second edition.
Subjects:
Business intelligence.
Marketing research.
Business intelligence > Case studies.
Marketing research > Case studies.
Electronic books.
Online Access:Click to View
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020 |a 9781118923610  |q (electronic bk.) 
035 |a (MiAaPQ)EBC1691995 
035 |a (Au-PeEL)EBL1691995 
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100 1 |a Hedin, Hans,  |e author. 
245 1 4 |a The handbook of market intelligence :  |b understand, compete and grow in global markets /  |c Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas. 
250 |a Second edition. 
264 1 |a West Sussex, England :  |b John Wiley & Sons,  |c 2011. 
264 4 |c 2014 
300 |a 1 online resource (289 pages) :  |b illustrations 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Business intelligence. 
650 0 |a Marketing research. 
650 0 |a Business intelligence  |v Case studies. 
650 0 |a Marketing research  |v Case studies. 
655 4 |a Electronic books. 
700 1 |a Hirvensalo, Irmeli,  |e author. 
700 1 |a Vaarnas, Markko,  |e author. 
776 0 8 |i Print version:  |a Hedin, Hans.  |t Handbook of market intelligence : understand, compete and grow in global markets.  |b Second edition.  |d West Sussex, England : John Wiley & Sons, 2011, c2014   |h x, 276 pages   |z 9781118923627   |w 2014013528 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1691995  |z Click to View 

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