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|b .H35 1997
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|a 659.1/068/8
|2 20
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| 100 |
1 |
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|a Halinen, Aino,
|d 1961-
|
| 245 |
1 |
0 |
|a Relationship marketing in professional services
|h [electronic resource] :
|b a study of agency-client dynamics in the advertising sector /
|c Aino Halinen.
|
| 260 |
|
|
|a London ;
|a New York :
|b Routledge,
|c 1997.
|
| 300 |
|
|
|a xiv, 373 p. :
|b ill.
|
| 490 |
1 |
|
|a Routledge advances in management and business studies
|
| 504 |
|
|
|a Includes bibliographical references (p. 345-356) and index.
|
| 533 |
|
|
|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Relationship marketing.
|
| 650 |
|
0 |
|a Service industries
|x Marketing.
|
| 650 |
|
0 |
|a Relationship marketing
|z Finland
|v Case studies.
|
| 650 |
|
0 |
|a Advertising agencies
|x Customer services
|z Finland
|v Case studies.
|
| 655 |
|
4 |
|a Electronic books.
|
| 710 |
2 |
|
|a ProQuest (Firm)
|
| 830 |
|
0 |
|a Routledge advances in management and business studies.
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=165421
|z Click to View
|
