Grundlagen des reisemittler-und reiseveranstaltermanagements : marktuberblick, geschaftsmodelle, marketingmanagement, rechtliche grundlagen /

Bibliographic Details
Main Author: Kirstges, Torsten, (Author)
Format: eBook
Language:German
Published: Munich, Germany : Oldenbourg Verlag, 2014.
Edition:2., uberarbeitete Auflage.
Subjects:
Online Access:Click to View
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100 1 |a Kirstges, Torsten,  |e author. 
245 1 0 |a Grundlagen des reisemittler-und reiseveranstaltermanagements :  |b marktuberblick, geschaftsmodelle, marketingmanagement, rechtliche grundlagen /  |c von Torsten Kirstges. 
250 |a 2., uberarbeitete Auflage. 
264 1 |a Munich, Germany :  |b Oldenbourg Verlag,  |c 2014. 
264 4 |c 2014 
300 |a 1 online resource (136 pages) :  |b illustrations, photographs 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
504 |a Includes bibliographical references. 
588 |a Description based on online resource; title from PDF title page (ebrary, viewed January 30, 2015). 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Marketing  |x Management. 
650 0 |a Strategic planning. 
655 4 |a Electronic books. 
776 0 8 |i Print version:  |a Kirstges, Torsten.  |t Grundlagen des reisemittler-und reiseveranstaltermanagements : marktuberblick, geschaftsmodelle, marketingmanagement, rechtliche grundlagen.  |b 2., uberarbeitete Auflage.  |d Munich, Germany : Oldenbourg Verlag, c2014   |h viii, 126 pages   |z 9783486725087 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1634474  |z Click to View