|
|
|
|
| LEADER |
01928nam a2200397 a 4500 |
| 001 |
EBC1469453 |
| 003 |
MiAaPQ |
| 005 |
20200520144314.0 |
| 006 |
m o d | |
| 007 |
cr cn||||||||| |
| 008 |
130411s2013 cauad sb 001 0 eng d |
| 010 |
|
|
|z 2013013519
|
| 020 |
|
|
|z 9781118444023 (paper/website)
|
| 020 |
|
|
|a 9781118722381 (electronic bk.)
|
| 035 |
|
|
|a (MiAaPQ)EBC1469453
|
| 035 |
|
|
|a (Au-PeEL)EBL1469453
|
| 035 |
|
|
|a (CaPaEBR)ebr10748731
|
| 035 |
|
|
|a (CaONFJC)MIL511769
|
| 035 |
|
|
|a (OCoLC)840939138
|
| 040 |
|
|
|a MiAaPQ
|c MiAaPQ
|d MiAaPQ
|
| 050 |
|
4 |
|a HD62.6
|b .L46 2013
|
| 082 |
0 |
4 |
|a 658.8
|2 23
|
| 100 |
1 |
|
|a Leroux Miller, Kivi,
|d 1969-
|
| 245 |
1 |
0 |
|a Content marketing for nonprofits
|h [electronic resource] :
|b a communications map for engaging your community, becoming a favorite cause, and raising more money /
|c Kivi Leroux Miller.
|
| 250 |
|
|
|a 1st ed.
|
| 260 |
|
|
|a San Francisco :
|b Jossey-Bass,
|c 2013.
|
| 300 |
|
|
|a xxxi, 392 p. :
|b col. ill.
|
| 490 |
1 |
|
|a The Jossey-Bass nonprofit guidebook series
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 505 |
0 |
|
|a pt. 1. Finding a new path : the power of content marketing -- pt. 2. Who will go with you : redefining your marketing relationships -- pt. 3. Envision the journey : preparing your content marketing plan -- pt. 4. Set out on your trek : implementing your content marketing strategy -- pt. 5. The right provisions for the journey : what you need to know about the channels your choose.
|
| 533 |
|
|
|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Nonprofit organizations
|x Marketing.
|
| 655 |
|
4 |
|a Electronic books.
|
| 710 |
2 |
|
|a ProQuest (Firm)
|
| 830 |
|
0 |
|a Jossey-Bass nonprofit guidebook series.
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1469453
|z Click to View
|
