The digital crown : winning at content on the web /

"Whether you are a marketing executive, a small business owner, content professional, or the CTO of a Fortune 1,000 company, chances are you're freaked out by the demand for online content. Bill Gates famously said in 1996, "Content is King." Everyone keeps repeating that quote,...

Full description

Bibliographic Details
Main Author: Leibtag, Ahava.
Format: eBook
Language:English
Published: Amsterdam : Morgan Kauffmann is an imprint of Elsevier, [2014]
Subjects:
Online Access:Click to View