The one-hour business plan : the simple and practical way to start anything new /

Bibliographic Details
Main Author: McAdam, John, 1962-
Format: eBook
Language:English
Published: Hoboken : Wiley, 2013.
Subjects:
Online Access:Click to View
Table of Contents:
  • Introduction
  • Module 1: create a value proposition that makes a stronger business model
  • Module 2: who are you offering to?
  • Module 3: viewing your offering through your customers' eyes
  • Module 4: what milestones & actions plans do for your business
  • Final thoughts
  • Acknowledgements.