Williams, J. D., Lee, W., & Haugtvedt, C. P. (2004). Diversity in advertising: Broadening the scope of research directions. Mahwah, New Jersey: Lawrence Erlbaum.
Chicago Style CitationWilliams, Jerome D., Wei-Na Lee, and Curtis P. Haugtvedt. Diversity in Advertising: Broadening the Scope of Research Directions. Mahwah, New Jersey: Lawrence Erlbaum, 2004.
MLA CitationWilliams, Jerome D., Wei-Na Lee, and Curtis P. Haugtvedt. Diversity in Advertising: Broadening the Scope of Research Directions. Mahwah, New Jersey: Lawrence Erlbaum, 2004.
Warning: These citations may not always be 100% accurate.