Project strategy and strategic portfolio analysis a primer /

Projects have become the de facto method of implementing business strategy and operations. As such, understanding how projects relate to business strategy and managing projects strategically is increasingly important to effective and efficient business management. This book is designed as a short an...

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Bibliographic Details
Main Author: Johnson, William H. A.
Other Authors: Parente, Diane H.
Format: Electronic eBook
Language:English
Published: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2013.
Edition:1st ed.
Series:2013 digital library.
Supply and operations management collection.
Subjects:
Online Access:Click to View
Table of Contents:
  • Section I. Project strategy overview
  • 1. What is project strategy and why is it important?
  • Section II. The project
  • 2. Defining the project, what is the project and what is its boundary?
  • 3. Establishing objectives and performance measures
  • 4. External threats and opportunities
  • 5. Internal weaknesses and strengths
  • 6. Developing strategic alternatives: the TOWS matrix
  • Section III. Implementing and evaluating project strategy
  • 7. Managing strategic risk
  • 8. Techniques for (re)-evaluating the project strategy
  • Section IV. Strategic project management
  • 9. Project organizational types
  • 10. Program management: aligning projects with organizational strategy
  • Notes
  • References
  • Index.