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PLATFORM REVOLUTION : HOW NETWORKED MARKETS ARE TRANSFORMING THE ECONOMY- AND HOW TO MAKE THEM WORK FOR YOU

Bibliographic Details
Main Author: Parker, Geoffrey (Author)
Other Authors: Van Alstyne, Marshall, Choudary, Sangeet Paul
Format: Book
Language:English
Published: New York: W.W. Norton, 2017.
Subjects:
Internet marketing
Strategic planning
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