The handbook of strategic public relations and integrated marketing communications.

Bibliographic Details
Other Authors: Caywood,
Format: Book
Published: New York: McGraw - Hill, 2012.
Edition:2nd ed..
Subjects:
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650 0 0 |a Public relations  
650 0 0 |a Communication in marketing  
700 1 0 |a Caywood,   |h Clarke L.  
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