The Branding of MTV : will Internet kill the video star?.
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Singapore:
John Wiley[Asia],
2008.
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| Subjects: |
| LEADER | 00536cam a2200181 7i4500 | ||
|---|---|---|---|
| 001 | 0000021502 | ||
| 005 | 20080804090000.0 | ||
| 020 | 0 | 0 | |a 978-0-470-82271-5 |
| 090 | 0 | 0 | |a B 384.5506573 |b TEM |
| 100 | 2 | 0 | |a Temporal |
| 245 | 2 | 0 | |a The Branding of MTV : |b will Internet kill the video star?. |
| 260 | 0 | 0 | |a Singapore: |b John Wiley[Asia], |c 2008. |
| 300 | # | # | |a 246 p. |
| 650 | 0 | 0 | |a Branding |
| 650 | 0 | 0 | |a Brand name products -- |x Management |
| 650 | 0 | 0 | |a MTV Networks |
| 650 | 0 | 0 | |a Music Videos |
| 999 | |a 0000022564 |b Book |c Book |e Business Information Centre | ||