Green Marketing Practices for Sustainable Business Growth in Bangladesh: A Case Study of Dhaka City
Green marketing is a way to use the environmental benefits of a product or service to promote sales. Many consumers will choose products that do not damage the environment over less environmentally friendly products, even if they cost more. With green marketing, advertisers focus on environmental be...
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| Format: | PDF Document |
| Language: | eng |
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i-Proclaim
2012
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| Subjects: | |
| Online Access: | https://i-proclaim.my/journals/index.php/gdeb/article/view/197 |