APA Citation

ProQuest (Firm), Marketing Science Institute., & Deshpande, R. (1999). Developing a market orientation. Thousand Oaks, Calif.: Sage Publications.

Chicago Style Citation

ProQuest (Firm), Marketing Science Institute, and Rohit Deshpande. Developing a Market Orientation. Thousand Oaks, Calif.: Sage Publications, 1999.

MLA Citation

ProQuest (Firm), Marketing Science Institute, and Rohit Deshpande. Developing a Market Orientation. Thousand Oaks, Calif.: Sage Publications, 1999.

Warning: These citations may not always be 100% accurate.